Britannia

Platinum is rarer than gold and has industrial demand as well as investment appeal. It can diversify a metals portfolio, but its market is smaller and can be less liquid.

Platinum usually has a tighter specialist market than gold and a different demand profile from silver. Buyers should think about availability, VAT, and resale routes before choosing size or format.

Recognised platinum products are saleable, but the buyer pool is narrower than for gold. Sticking to well-known mints and clear packaging helps future resale.

Platinum is generally VATable in the UK. That makes premiums, holding period, and resale expectations more important than they are for VAT-free investment gold.